TCL, the consumer electronics giant with 300 million customers in 160 countries, has teamed up with Google to conquer the world of smart TVs.
On a (virtual first) platform at CES in Las Vegas, Google TV launched through a partnership that will bring the entertainment offering of the Mountain View range to QLED, Mini-LED and 8K displays.
It will be immediately available in the US, and then hit the rest of the world. “We are excited to partner with TCL to bring Google TV to customers around the world. Google TV is a useful and enjoyable TV experience that helps users find the content they love,” said Shobana Radhakrishnan, Senior Engineering Director at Google TV.
But other than declarations and good intentions, what can be seen on Google TV?
Movies, Shows, Live TV Shows and more All Organized apps and subscriptions for users. It will incorporate personalized suggestions that will allow users to discover new things to watch, control smart home devices, and even ask Google questions on the big screen.
Not only Google TV, TCL also unveiled a new line of smartphones, the Series 20, which combines nature-inspired design, level of performance, with two fifth-generation models, an improved image, and a longer battery life. New Alcatel products launched with two smartphones (equipped with cameras with artificial intelligence) and a tablet device: Alcatel 3L, Alcatel 1S and Alcatel 1T 7 WiFi.
And again, new wearables: Wearable Projection Glasses, MOVEAUDIO S600 True Wireless Headphones and the latest MOVETRACK Pet Tracker.
AI for adaptive display
The 20 series smartphones are equipped with the latest display screens introduced by TCL and the new generation of NXTVISION technology, which provide real-time improvements in the experience of viewing video and photos. Features include improved SDR-to-HDR conversion, enhanced color calibration, and enhanced eye safety features. Series 20 devices also include a next-generation custom display engine, along with AI software to enable adaptive display functions, and new visual optimization technology, which consists of an algorithm that intelligently detects environmental lighting and distinguishes different scenes to automatically optimize brightness, color accuracy, clarity and contrast. This year – said Aaron Chang, CEO of TCL Communication – our TCL branded mobile devices demonstrate an increased focus on enhancing our ecosystem, making 5G connectivity more accessible and convenient for people around the world, without compromising TCL’s premium features and design.
Alcatel innovation ‘accessible’
“Our next generation of Alcatel smartphones – said Stephan Street, General Manager of Global Marketing at TCL Communication – is redefining innovation as being accessible and striving to meet the ever-changing needs of our customers,” “Consumers are increasingly demanding cameras. By making sure that this is a standard feature in our latest smartphone lines. “