This story is part of Apple eventOur full coverage of the latest news from Apple headquarters.
Apple has set when its latest iPhone version will appear. The new machine is rumored to be recalled iPhone 12, Is expected to include ultra-fast 5G wireless connectivity and a new design inspired by iPad, and it will be Unveiled on Oct 13 at 10 AM PDT. Such as Apple’s Worldwide Developers Conference, and September Apple Watch and iPad adsIPhone event will be held entirely online amid ongoing concerns about Corona Virus pandemic. The event will be broadcast on the Apple website.
Apple’s product launch this fall this year is expected to spark a flurry of upgrade purchases, analysts say, as fans look forward to the new iPhone’s 5G capabilities and looks, similar to the iPad Pro. An impressive 53% of “amazing” respondents plan to buy an iPhone this year, according to a survey Electronics distributor Decluttr. Shiny competitors – like the Samsung Galaxy Z Flip 2 5G, with a foldable screen, or Microsoft Surface Duo, With two screens squeezed together – introduces new courses on the standard smartphone’s metal and glass body. But most consumers are likely to be attracted to what they know.
And even if the new iPhone only offers a few new bells and whistles that transcend a different exterior design, it will attract the lion’s share of attention.
The Apple invitation, which often contains some clues, this time has the Apple logo inside circles in various colors of blue, orange, and red. A word game: “Hey, speed.”
This did not prevent people from speculating about other mysteries that could be hidden in the meaning of the invitation. Apple also expected that Announced new over-ear headphones During the event, some people led to question whether the circuits were connected to the vocal sounds. (Apple has Competition headphones removed From his store before the event).
Apple has also included an augmented reality hoax on its website, as it did at last month’s event, in which the circles turned on the call for floating orbs revealing the date of October 13th.
However, the star of Apple’s show is expected to be its new iPhones, replacing the $ 799 and $ 999 iPhone 11. IPhone 11 Pro And the IPhone 11 Pro MaxThat started at $ 1099 when it launched in 2019. Prices are expected to remain largely the same, but Apple is expected to upgrade hardware features, including better cameras, faster chips, and the company’s latest software. IOS 14. There are also rumors about Apple May offer iPhone 12 MiniPerhaps as a reaction to some people who increasingly complain that smartphones are not pocket-friendly.
When Apple jumps into the 5G market, it is expected to become a huge player right away. This year, Apple will likely ship 50 million iPhone 5G devices, according to Analytics’ strategy, making it the second largest supplier of 5G networks in 2020 – and that will be in less than three months of sales. In comparison, Samsung It has shipped more than 6.7 million Galaxy 5G smartphones Last year after The first 5G phones It hit the market in May.
Strategy Analytics said that next year Apple is expected to become the largest supplier of 5G phones in the world
Different iPhone launch
Apple’s contract update it online isn’t the only thing that distinguishes its iPhone ad from those of previous years. The device will also arrive later in the year than it usually is, as analysts expect the latest Apple phones to be launched in late October or early November. That’s about a month after the launch of the regular iPhone, something Apple warned about in July when it admitted new smartphones would arrive.a few weeks“Late than usual.”
Apple’s ads will also overlap Amazon Prime Day rescheduled shopping event, Scheduled for October 13-14. Usually, that artificial holiday was entirely in July, however This year it was postponed Because of the coronavirus pandemic.
Apple still holds its annual event in September, despite being used to announce new iPads, new and new Apple Watch. Apple One Subscription service. The service combines Apple TV Plus which costs $ 4.99 per month, Apple Music $ 9.99 per month, Apple News Plus $ 9.99 per month and Apple Arcade $ 4.99 per month.
Aside from new iPhones, Apple’s event could be the first time the company has showcased its latest computer, powered by Chips the company calls Apple Silicon.
Apple hasn’t shared many details about its latest chipset, which will replace the Intel processors that Apple has relied on for 14 years with processors similar to those that power iPhones, iPads and Apple TVs. Apple said it would continue to sell Intel-powered computers for now, but the company said performance improvements, battery life, and easier connection to the iPhone and iPad are driving the change.
“Hardware and software are central to everything we do,” said Apple CEO Tim Cook when announcing the effort this summer. “It’ll take your Mac to the next level.”
However, people are more likely to be interested in the iPhone, and with good reason. Analysts increasingly say they expect that this year’s upgrade, with its new design and 5G wireless technology, will lead to much higher demand.
“Taking a step back, we believe the iPhone 12 represents Cook & Co’s most important production cycle since the iPhone 6 in 2014 and it will be another defining chapter in Apple’s growth story that looks to the future despite a softer consumer spending environment,” the analyst at Wedbush Daniel Ives wrote in a note to investors shortly after Apple’s announcement. Ives said he expects the iPhone 12 launch to be a “once in a decade” event, with or without the coronavirus.
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