CSC Courmayeur launches a call for companies who intend to associate their brand with their brand in a place where the best that mountains have to offer in terms of culture, food, hospitality, leisure, sports and tradition, can be found in a dynamic and cosmopolitan way, characterized by quality, discreet elegance and class, and strong in a unique natural heritage.
The research covers different product categories, such as: finance, insurance, automobiles, energy, circular economy, networks, technology, alternative mobility, food and beverage, apparel, media, sports, furniture and design.
The identified sponsors will be exclusive to the sector and will be invited to present a project centered around the creation of content, events, services and communications in line with the Courmayeur position and with the aim of interpreting concepts of sustainability and luxury, global and contemporary, in a site that receives 25,000 to 30,000 visitors per day in the high season, with a broad objective for families, athletes and fans Relax, have fun, nature and are able to attract international tourism from countries like UK, Sweden, France, Switzerland, USA, Netherlands, Germany.
The collaboration, with first activations and outreach actions early in the summer of 2022, focuses on the sustainability of the area, with special reference to the Green Valleys project dedicated to the use and mobility of the magnificent Valli Ferret and Veny. The collaboration will also cover other areas: online and offline communication, street furniture and signage, as well as the organization of events, exhibitions and initiatives, vision spaces in the nerve centers of Courmayeur, including the Congress Center, Cinema, Courmayeur Sport Centre, meeting rooms and the Chalet de l’Ange.
Technical sponsorship may also cover certain services necessary to achieve specific activities, including events, press trips, promotion and public relations in synergy with the area’s annual programming.
The partner search plan includes 4 calls: the first is for the automotive sector, for the main sponsor role, it requires extensive and organized planning in the region. An evolution in the perspective of sustainable mobility targeting the brands of the automotive sector, which in recent years has seen an excellent collaboration with Jaguar Land Rover Italia, spread across the region. The call will remain open for 30 days.
The second, open to all product segments, will form the backbone of the brand ambassador system, which aims to multiply the opportunities for promotion and positioning for the local area and for companies wishing to associate their image with Courmayeur, a destination experiencing a dynamic major stage.
The third, open to all product sectors, aims to create multimedia information totems: the urban furniture redevelopment project, which aims to install new totems equipped with screens, useful for both corporate and brand-new communications. Courmayeur partner. The call will be open for 45 days.
Finally, the fourth call, dedicated to the 2022 calendar of events, which presents as usual a series of events ranging from sports to gourmet cuisine (in June the second Courmayeur Green Week-end), from music, with a review of Vivo Verde by Flory Massimiliano Finazzer, at conferences With the world champions mountaineering with the Courmayeur Feeling Mountain programme, from activities for children and young adults from Kids & Junior to initiatives dedicated to shopping.
The complete documentation can be downloaded from the site www.csc.vda.it.
Interested operators will be able to send their offers to CSC via PEC at the address [email protected]
